Covent Garden

Patisserie Valerie

Pastry counter at Patisserie Valerie in London. Photo by alphacityguides.

Cafe selling lovely French pastries and baked goods.

Muji

Accessories at Muji in London. Photo by alphacityguides.

Simple, minimal Japanese style for your home and life.

Laduree

Macaron boxes at Ladurée in London. Photo by alphacityguides.

Parisian pastry shop filled with pretty French sweets.

Rock and Sole Plaice

Fish & Chips at Rock and Sole Plaice in London. Photo by alphacityguides.

The oldest fish & chip restaurant in London.

Hackett

Formal menswear at Hackett in London. Photo by alphacityguides.

Classic British menswear with an eye on heritage.

Kate Spade

Colorful coats and dresses at Kate Spade in London. Photo by alphacityguides.

New York's brings its favorite colorful lifestyle line to London streets.

AllSaints

Men's fashion at AllSaints in London. Photo by alphacityguides.

Homegrown London street fashion that's gone global.

Pop Boutique

Vintage display inside Pop Boutique in London. Photo by alphacityguides.

London's Mecca of kitsch and fabulous 60's style vintage.

Hobbs

Dress at Hobbs in London. Photo by alphacityguides.

Lady like apparel and shoes with a lot of classic British charm.

G-Star Raw

Denim wall at G-Star Raw in London. Photo by alphacityguides.

Dutch denims that use 3D technology to achieve the perfect fit.